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Publications
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Title Defining and Implementing a Brand Protection Strategy
Type DVD Published March 2009
Price (minus VAT) �64.00 (US$120.00)
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The current threat to brands
What market drivers affect Brand Owner strategies
How to find and implement a solution to fraud
Measuring the success of the Implementation
A three-hour course on a double DVD written and presented by Richard Jotcham � Chairman of Axess Technologies.
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